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New Ford SRP

The future of Ford is looking bright here at Planet Ford Dallas. We carry a vast selection of new vehicles, from electric vehicles to sporty SUVs and trusty work trucks. Our knowledgeable sales team and finance experts can navigate the new car buying experience with you and help you find a vehicle you love at lending terms you can afford. Visit Planet Ford in Dallas, Texas, today to see what we offer.

Great Selection of New Ford Vehicles in Dallas, Texas

If you've been searching for your next car, truck, or SUV, check out Planet Ford Dallas for your driving needs. Whether you need something spacious enough for the family, a pickup truck that can handle your adventures, or a revolutionary electric vehicle, we've got a great selection of new Ford models. One of our expert sales team members will be glad to show you around any of our in-stock vehicles and set you up on a test drive in the vehicle of your choice. Some of the top 2023 Ford models you'll find at Planet Ford Dallas include the following:

2023 Ford Bronco Sport

The 2023 Ford Bronco Sport is a stylish, highly capable SUV ready to tackle all your adventures. Geared for both on and off-road driving, it'll let you explore wherever you want while maintaining an impressive fuel economy. The Heritage Edition Bronco Sport is inspired by the original 1966 model and offers a classic look full of capability.

2023 Ford Escape

The 2023 Ford Escape is a compact SUV with impressive fuel economy, serious style, and flexible capability to fit your daily life and any last-minute plans. A spacious interior is packed with advanced technology and premium comfort so you and your passengers can enjoy every ride.

2023 Ford F-150

The 2023 Ford F-150 offers what you need for work, play, or both. Powerful engine options, four-wheel-drive capability, and available performance packages mean you can customize the F-150 to fit your needs. Inside, you'll find features that add both work-ready convenience and luxurious comfort.

2023 Ford Mustang Mach-E

The 2023 Ford Mustang Mach-E offers all-electric performance with a design sure to stand out in a crowd. You can take charge with the expansive range, incredible power, and zero emissions. This SUV offers a bold style with visionary interior features ranging from luxurious seating to innovative technology.

Financing and Leasing Made Easy

Our Planet Ford Dallas finance department is made up of a team of experts who are highly qualified to help you get an auto loan or lease for a new Ford vehicle. They'll work hard to help you find lending terms that meet your budget needs at a reasonable interest rate. We work hard to make the financing process as stress free as possible by helping you fill out your application and discussing offers, terms, warranty, and other information with you before you sign the paperwork.

We treat each of our customers the same and work just as hard for everyone, even if you have not-so-perfect credit. If you're ready to get started, fill out our online application, and someone will be in touch soon with your pre-approval offer.

The Ford Protect Extended Service Plan Options

Are you seeking extra peace of mind for your new Ford truck, car, or SUV? Consider adding a Ford Protect extended service plan to cover you after the factory warranty expires. You can choose from the following plan options when you buy a new or pre-owned Ford at Planet Ford Dallas:

  • Ford Blue Advantage.
  • PremiumCARE.
  • TripleCARE.
  • Premium Maintenance Plan.
  • RentalCARE.

Each of these plans offers different forms of coverage to allow you to choose the one that best fits your needs and driving habits. One of our professionals will be glad to discuss your options with you to ensure you select the right Ford-backed extended service plan for you.

Certified Ford Service

Your time at Planet Ford Dallas doesn't end when you drive away in your new Ford vehicle. Owning a vehicle requires routine maintenance and occasional repairs to keep it running at its best for years to come. Our certified technicians can identify and fix any issues as quickly as possible so you can get back to driving your vehicle sooner. They're also skilled in the regular maintenance that every vehicle needs. Some of our available services include:

  • Oil and oil filter changes.
  • Brake replacements.
  • Vehicle checkups.
  • Wiper and lightbulb replacements.
  • Tire changes and rotations.
  • Transmission, brake system, and power steering flushes.

You can schedule your service or repair appointment today via our convenient online tool or by phone at 214-358-8850. Be sure to check out our current special service coupons before your visit.

Why Buy a New Ford From Planet Ford Dallas?

At Planet Ford Dallas, we're proud to be a top Dallas-area dealership. We carry a vast selection of new Ford vehicles. We also offer quick and convenient lending options and have a state-of-the-art service center to ensure your vehicle continues to run its best after you leave. Whether you're a first-time customer or have shopped with us before, your satisfaction is always our top priority. Stop by today and let us show you why buying a new Ford from Planet Ford Dallas makes sense.

Visit Planet Ford Dallas Today for Your Next New Ford Vehicle

If you're ready to start shopping for a new Ford vehicle, visit Planet Ford Dallas to help find something that fits your lifestyle and budget. You can view our vast selection of new vehicles online at your convenience or at our dealership located at 3333 Inwood Road in Dallas, Texas. We're available for your convenience from 8:30 a.m. to 8 p.m., Monday through Saturday.

You can reach us by phone at 972-546-2638 if you have any questions, whether about a vehicle or the financing process. Our Planet Dallas sales team is ready to answer your questions, give you a tour of our showroom, or set you up with a test drive in any of our new or used vehicles.

New Ford F150

For people who depend on their trucks every workday, it comes down to one all-important question: How well do they deliver? At Ford, we go a major step further: How can we build trucks that can go that crucial extra mile and over-deliver? Our latest generation of the Ford F-150 is lighter, stronger, more powerful and more capable. It’s built on the principle that the best truck for today is the one engineered to meet the challenges of performance, efficiency and dependability long into the future. It’s how we’ve achieved the distinction of being the top-selling truck brand overall for 29 years in a row.

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Order Your New Ford | List Page

Factory Order Your New Ford at Planet Ford Dallas - Your Dallas Ford Dealer!

  • 2023 Ford F-150 Lariat 4 Door Regular Unleaded V6 3.5 L EcoBoost Engine Truck Automatic 4X4

    *Manufacturer's Rebate subject to Texas residency restrictions. Any customer not meeting the residency restrictions will receive a dealer discount in the same amount of the manufacturer’s rebate.

    2023 Ford F-150 Lariat

    VIN: 1FTFW1E87PKE16428 STOCK: F16428
    • Drivetrain:

      4X4
    • Engine:

      Regular Unleaded V6 3.5 L EcoBoost
    • Transmission:

      Automatic
    • Exterior:

      Oxford White
    • Interior:

      Black
    City 18*
    Hwy 23*
    MSRP:
    $71,100
    Dealer Discount:
    $4,602
    Sale Price:
    $66,498
    Conditional Incentives
    College Student Purchase Program - Retail
    $750
    First Responder Recognition Exclusive Cash Reward
    $500
    Military Recognition Exclusive Cash Reward
    $500
    Military Recognition Exclusive Cash Reward
    $500
    Ford Retail Order Bonus Cash Certificate
    $1,000
    Or
    Finance For: $934/mo
    View Details
  • 2023 Agate Black Metallic Ford F-150 Lariat 4 Door Regular Unleaded V6 3.5 L EcoBoost Engine 4X4

    *Manufacturer's Rebate subject to Texas residency restrictions. Any customer not meeting the residency restrictions will receive a dealer discount in the same amount of the manufacturer’s rebate.

    2023 Ford F-150 Lariat

    VIN: 1FTFW1E82PFB47991 STOCK: F47991
    • Drivetrain:

      4X4
    • Engine:

      Regular Unleaded V6 3.5 L EcoBoost
    • Transmission:

      Automatic
    • Exterior:

      Agate Black Metallic
    • Interior:

      Black
    City 18*
    Hwy 23*
    MSRP:
    $71,100
    Dealer Discount:
    $4,602
    Sale Price:
    $66,498
    Conditional Incentives
    College Student Purchase Program - Retail
    $750
    First Responder Recognition Exclusive Cash Reward
    $500
    Military Recognition Exclusive Cash Reward
    $500
    Military Recognition Exclusive Cash Reward
    $500
    Ford Retail Order Bonus Cash Certificate
    $1,000
    Or
    Finance For: $934/mo
    View Details
  • 2023 Ford F-150 Lariat Truck Regular Unleaded V6 3.5 L EcoBoost Engine Automatic 4X4 4 Door

    *Manufacturer's Rebate subject to Texas residency restrictions. Any customer not meeting the residency restrictions will receive a dealer discount in the same amount of the manufacturer’s rebate.

    2023 Ford F-150 Lariat

    VIN: 1FTFW1E89PFB46997 STOCK: F46997
    • Drivetrain:

      4X4
    • Engine:

      Regular Unleaded V6 3.5 L EcoBoost
    • Transmission:

      Automatic
    • Exterior:

      Star White Metallic Tri-Coat
    • Interior:

      Black
    City 18*
    Hwy 23*
    MSRP:
    $71,935
    Dealer Discount:
    $4,946
    Sale Price:
    $66,989
    Conditional Incentives
    College Student Purchase Program - Retail
    $750
    First Responder Recognition Exclusive Cash Reward
    $500
    Military Recognition Exclusive Cash Reward
    $500
    Military Recognition Exclusive Cash Reward
    $500
    Ford Retail Order Bonus Cash Certificate
    $1,000
    Or
    Finance For: $941/mo
    View Details
  • 2023 Agate Black Metallic Ford F-150 Lariat Automatic Regular Unleaded V8 5.0 L Engine 4X4

    *Manufacturer's Rebate subject to Texas residency restrictions. Any customer not meeting the residency restrictions will receive a dealer discount in the same amount of the manufacturer’s rebate.

    2023 Ford F-150 Lariat

    VIN: 1FTFW1E54PKE41437 STOCK: F41437X
    • Drivetrain:

      4X4
    • Engine:

      Regular Unleaded V8 5.0 L
    • Transmission:

      Automatic
    • Exterior:

      Agate Black Metallic
    • Interior:

      Black
    City 17*
    Hwy 22*
    MSRP:
    $70,790
    Dealer Discount:
    $3,781
    Sale Price:
    $67,009
    Conditional Incentives
    College Student Purchase Program - Retail
    $750
    First Responder Recognition Exclusive Cash Reward
    $500
    Military Recognition Exclusive Cash Reward
    $500
    Military Recognition Exclusive Cash Reward
    $500
    Ford Retail Order Bonus Cash Certificate
    $1,000
    Or
    Finance For: $941/mo
    View Details
  • 2023 Ford F-150 Lariat Truck Regular Unleaded V6 3.5 L EcoBoost Engine 4X4 Automatic

    *Manufacturer's Rebate subject to Texas residency restrictions. Any customer not meeting the residency restrictions will receive a dealer discount in the same amount of the manufacturer’s rebate.

    2023 Ford F-150 Lariat

    VIN: 1FTFW1E88PFB47672 STOCK: F47672
    • Drivetrain:

      4X4
    • Engine:

      Regular Unleaded V6 3.5 L EcoBoost
    • Transmission:

      Automatic
    • Exterior:

      Oxford White
    • Interior:

      Black
    City 18*
    Hwy 23*
    MSRP:
    $72,595
    Dealer Discount:
    $4,806
    Sale Price:
    $67,789
    Conditional Incentives
    College Student Purchase Program - Retail
    $750
    First Responder Recognition Exclusive Cash Reward
    $500
    Military Recognition Exclusive Cash Reward
    $500
    Military Recognition Exclusive Cash Reward
    $500
    Ford Retail Order Bonus Cash Certificate
    $1,000
    Or
    Finance For: $952/mo
    View Details
  • 2023 Avalanche Ford F-150 Lariat Automatic 4X4 Regular Unleaded V6 3.5 L EcoBoost Engine 4 Door Truck

    *Manufacturer's Rebate subject to Texas residency restrictions. Any customer not meeting the residency restrictions will receive a dealer discount in the same amount of the manufacturer’s rebate.

    2023 Ford F-150 Lariat

    VIN: 1FTFW1E81PFB47593 STOCK: F47593
    • Drivetrain:

      4X4
    • Engine:

      Regular Unleaded V6 3.5 L EcoBoost
    • Transmission:

      Automatic
    • Exterior:

      Avalanche
    • Interior:

      Black
    City 18*
    Hwy 23*
    MSRP:
    $72,595
    Dealer Discount:
    $4,706
    Sale Price:
    $67,889
    Conditional Incentives
    College Student Purchase Program - Retail
    $750
    First Responder Recognition Exclusive Cash Reward
    $500
    Military Recognition Exclusive Cash Reward
    $500
    Military Recognition Exclusive Cash Reward
    $500
    Ford Retail Order Bonus Cash Certificate
    $1,000
    Or
    Finance For: $954/mo
    View Details
  • 2023 Ford F-150 Lariat 4 Door Regular Unleaded V6 3.5 L EcoBoost Engine Truck Automatic

    *Manufacturer's Rebate subject to Texas residency restrictions. Any customer not meeting the residency restrictions will receive a dealer discount in the same amount of the manufacturer’s rebate.

    2023 Ford F-150 Lariat

    VIN: 1FTFW1E88PKE16440 STOCK: F16440
    • Drivetrain:

      4X4
    • Engine:

      Regular Unleaded V6 3.5 L EcoBoost
    • Transmission:

      Automatic
    • Exterior:

      Carbonized Gray Metallic
    • Interior:

      Black
    City 18*
    Hwy 23*
    MSRP:
    $72,595
    Dealer Discount:
    $4,697
    Sale Price:
    $67,898
    Conditional Incentives
    College Student Purchase Program - Retail
    $750
    First Responder Recognition Exclusive Cash Reward
    $500
    Military Recognition Exclusive Cash Reward
    $500
    Military Recognition Exclusive Cash Reward
    $500
    Ford Retail Order Bonus Cash Certificate
    $1,000
    Or
    Finance For: $954/mo
    View Details
  • 2023 Ford F-150 Lariat Regular Unleaded V6 3.5 L EcoBoost Engine Truck 4 Door 4X4 Automatic

    *Manufacturer's Rebate subject to Texas residency restrictions. Any customer not meeting the residency restrictions will receive a dealer discount in the same amount of the manufacturer’s rebate.

    2023 Ford F-150 Lariat

    VIN: 1FTFW1E86PFB47718 STOCK: F47718
    • Drivetrain:

      4X4
    • Engine:

      Regular Unleaded V6 3.5 L EcoBoost
    • Transmission:

      Automatic
    • Exterior:

      Rapid Red Metallic Tinted Clearcoat
    • Interior:

      Black
    City 18*
    Hwy 23*
    MSRP:
    $73,090
    Dealer Discount:
    $5,101
    Sale Price:
    $67,989
    Conditional Incentives
    College Student Purchase Program - Retail
    $750
    First Responder Recognition Exclusive Cash Reward
    $500
    Military Recognition Exclusive Cash Reward
    $500
    Military Recognition Exclusive Cash Reward
    $500
    Ford Retail Order Bonus Cash Certificate
    $1,000
    Or
    Finance For: $955/mo
    View Details
  • 2023 Agate Black Metallic Ford F-150 Lariat 4X4 Truck 4 Door Automatic Regular Unleaded V6 3.5 L EcoBoost Engine

    *Manufacturer's Rebate subject to Texas residency restrictions. Any customer not meeting the residency restrictions will receive a dealer discount in the same amount of the manufacturer’s rebate.

    2023 Ford F-150 Lariat

    VIN: 1FTFW1E85PKE16508 STOCK: F16508
    • Drivetrain:

      4X4
    • Engine:

      Regular Unleaded V6 3.5 L EcoBoost
    • Transmission:

      Automatic
    • Exterior:

      Agate Black Metallic
    • Interior:

      Black
    City 18*
    Hwy 23*
    MSRP:
    $72,595
    Dealer Discount:
    $3,951
    Sale Price:
    $68,644
    Conditional Incentives
    College Student Purchase Program - Retail
    $750
    First Responder Recognition Exclusive Cash Reward
    $500
    Military Recognition Exclusive Cash Reward
    $500
    Military Recognition Exclusive Cash Reward
    $500
    Ford Retail Order Bonus Cash Certificate
    $1,000
    Or
    Finance For: $964/mo
    View Details
  • 2023 Ford F-150 Lariat 4X4 Automatic Truck Regular Unleaded V6 3.5 L EcoBoost Engine

    *Manufacturer's Rebate subject to Texas residency restrictions. Any customer not meeting the residency restrictions will receive a dealer discount in the same amount of the manufacturer’s rebate.